Scotty Cameron Putters can be….

….Quite Divisive At Times. Some Think Owners Are A Victim Of Marketing, Paying @ 400 US$ Just For A Putter! The Usual Refrain Is ‘For All That Money, Will It Make Me A Better Putter?’ Chuckle Chuckle Chuckle. Every Single One Of Them Thinks They’re Clever For Asking The Same Question, Never Any Variety. They’re Not Buying The Story Of Highest Quality Materials, Superior Designs And ’Tour Validation’. 15 Out The Last 40 Majors Were Won With A Scotty Cameron. And To Be Fair, To Me With A Business Background, It’s Obvious That Scotty Cameron Putters Carry A Huge Mark Up; They’d Have To Be One Of The Highest Margin Products Titleist Ships. Second Only To Scotty Cameron Head Covers. >>> Now <<< We’re Talking Real Margins!!!

My Answer To All The ‘For All That Money, Will It Make Me A Better Putter?’ Question Is Did Buying Your Mercedes Benz Make You A Better Driver? Were You Happy With The Premium Materials Argument When It Came To A Benz Huh?😊

On The Other Hand, Scotty Owners Consider Them A Sound Purchase. A Putter Is Used 36 Times Per Round As Opposed To A New Driver Which Is Used A >>> Maximum <<< 13 Times Per Round. That’s Suddenly Better Value For Money. And They Are Made With Superior Materials IMHO. It’s Precisely Because Of The High Price Point That Makes Them Exclusive. There’s A Terrific Build Quality To Them. Scotty Cameron Used To Own This Space Unchallenged. However, I Saw A Callaway Odyssey Toulon Putter The Other Day, And I Think The Toulon Range Is Designed To Compete With SC. And Callaway Have Done A Very Very Good Job. It’s Not Quite The Materials Spec Of A Scotty, But It’s 90% There. 

 

tiger woods news blog

As Mentioned I Had Reason To Scope Out An Odyssey Toulon Putter Recently And I Was Knocked Over By The Quality Of The Build Materials. Really Top Shelf. If You Were Considering Buying Online But Were Just Still A Bit Unsure, Find A Shop With A Money Back Guarantee And Pull The Trigger. You Won’t Be Sending It Back, They’re Lovely, For Especially The Callaway Man. 

tiger woods news blog

INTERESTINGLY IN OZ THE TOULON IS > MORE $ < THAN A SCOTTY, RACK / LIST / RETAIL IS 700 AUSSIE $, VS 630 AUD$ FOR THE SCOTTY CAMERON PUTTER. THIS REEKS OF MARKETING DEPT. TO ME. ANYWAY, CALLAWAY IS TRYING TO GIVE SCOTTY CAMERON A RUN FOR HIS PREMIUM MONEY. I’M PRETTY SURE TAYLORMADE HAS RELEASED A PREMIUM PUTTER LINE TOO. TO BE HONEST, EXPECT SUCCESS FROM CALLAWAY AND TAYLORMADE, THEY’RE NOT MARKET LEADERS FOR NO REASON. Scotty Cameron PRICE @ 400-430$ US, $630 AUSSIE. TOULON PRICED AT $700 AUSSIE BUT HITTING THE STREET ALREADY DISCOUNTED TO 630$. THAT SORT OF DEFEATS MARKETINGS PURPOSE IN GIVING THEM A VERY HIGH PRICE TO ALLUDE TO EXCLUSIVITY, QUALITY AND DESIRABILITY DOESN’T IT?…. I’VE BEEN THINKING ABOUT ALL THIS STUFF FOREVER NOW, AS I’M SURE YOU HAVE TOO.  IT’S UBIQUITOUSLY SAID THAT THE BEST SELLING Scotty Cameron PUTTER MODEL, THE NEWPORT, IS A COPY, A STRAIGHT LIFT OF KARSTEN SOLHEIM’S PING ANSWR PUTTER. AND THOSE PEOPLE WOULD BE 100% CORRECT. SCOTTIES OWN FIRST PUTTER FOR TITLEIST WAS THE MALLET CALIENTE. I’VE SEEN IT SAID IT WASN’T OVERLY SUCCESSFUL, BUT BY THE SAME TOKEN THERE ARE ALWAYS A TONNE OF CALIENTES ON EBAY FOR SALE, SO THEY MUST HAVE SOLD OK AT SOME STAGE….

my golf blog BY KARSTEN SOLHEIM founder PING and designer of the famous PING ANSWR putter
tiger woods news blog: SCOTTY CAMERON

MARKETING GENIUS

IMHO Scotty Cameron Is An Even Better Marketer Than Putter Designer. His Putters Are Great, But The Mainstay, The Newport, The Foundation Stone Of The Business, Just Isn’t His Design. It Just Isn’t. Scotty’s Argument Though, With Merit Too, Is That Karsten Himself Lent Upon History In Designing The ANSWR. But Look At The Prices He Can Attract For His Putters And Putter Head Covers Especially. Scotty Says They Have Two Factories Running 24/7 Pumping Out Head Covers! If Anyone Can Take A 10$ Putter Head Cover For Goodness Sake And Turn It Into A 250/500/1000$ Item Then Imho They’re A Marketing Genius. Take A 400$ Newport, Stamp ’T’ For Tour Only On The Sole And Now It’s A 2K$+ Putter. Genius I Tell You, Genius.  Another Factor Going Scottys Way Is How Good His Putter Designs Look. They Aren’t Necessarily Unique – Every Putter Manufacturer Has An ANSWR / Newport 2 Styled Putter In Their Range, But Camerons’ Look Sensational IMHO.

Taylormade Said They’re Very Happy With The Extra Sales Tiger Has Generated, But Were Coy On Actual %S. Bridgestone Said They Were Looking At A 30% Bump After The 2019 Masters. Link Below. 

TIGER WOODS RE-SIGNS WITH BRIDGESTONE GOLF BALLS – tiger woods news blog

One Last Thing Is Always Missing In The Titleist Scotty Cameron Debate – The Number Of Golfers Who Were Influenced To Buy A Scotty Because Tiger Does. Do I Own A Scotty Because Tiger Does? No, Not Specifically, But I’m Sure Mentally It’s All Part Of The Equation. This Guy Really Moves The Needle When It Comes To Sales, Nike Golf Equipment Not Being His Fault. It’s Notoriously Difficult To Launch A New Golf Equipment Brand. Even With Everything Nike Can Throw At The Problem.  I Used To Buy Nike Golf Wear Too Until I Switched To Fj. It’s Good Stuff. I Think Nike Were First With Moisture Wicking Materials, A Gods’ Send In Summer In Oz. But Look At Nike Clothing And Bridgestone Balls. Bridgestone Just Renewed It’s Deal With Tiger (Above). I Know When I Get Back On The Course I’m Going To Buy A Sleeve And Try Them Out For Curiosities Sake. I Won’t Be Alone.

tiger woods news blog: NOTE THE SUPERSTROKE GRIP

What Sort Of Golf Ball Does Tiger Use? The Bridgestone Tour B XS-TW. Before That, The Bridgestone Tour B XS.

How Tiger Woods’ Masters win impacted TaylorMade and Bridgestone

https://golf.com/news/tournaments/tiger-woods-masters-win-taylormade-bridgestone/

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